Privacy Policy

Chelsea Reformer Pilates (“we”, “us”) is committed to protecting your personal information and complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

We may collect the following information:

  • Name, email address, phone number

  • Booking and attendance history

  • Payment confirmations (not card details — we do not store payment card information)

  • Health information you choose to provide for safe session delivery

  • Non-identifying website analytics data

How We Use Your Information

We use your information to:

  • Manage bookings and deliver sessions

  • Communicate about appointments or changes

  • Meet insurance, safety, and legal obligations

  • Improve services and website performance

  • Send updates or offers (only with your consent)

Legal Basis for Processing

We process your data under:

  • Contract – to provide the services you book

  • Legitimate interests – for business administration and communication

  • Explicit consent – for processing health information and marketing

  • Legal obligation – for tax, accounting, and insurance requirements

Data Storage & Retention

Your information is stored securely.

  • Booking and payment records: 6 years

  • Health information: up to 6 years after your last session

  • Enquiries: 12 months

Sharing Your Data

We may share your information with:

  • Booking and payment platforms

  • Insurance providers (if required for a claim)

  • HMRC or regulatory bodies where legally required

We never sell your personal data.

Your Rights

You have the right to:

  • Access your personal information

  • Request correction or deletion

  • Restrict or object to processing

  • Withdraw consent at any time

  • Make a complaint to the Information Commissioner’s Office (ICO)

Contact

Chelsea Reformer Pilates
Lower Ground, 22 Wellington Square, London, SW3 4NR
Email: hello@chelseareformerpilates.com